# Casual Esports Protocol ## Overview CHLL.GG is a casual esports protocol for players of popular WEB3 and WEB2 games. We're bringing a fresh competition format to casual esports by offering AI-protected challenges such as "Best average distance of headshots" or "Best healing per minute on support". * In 2022, we were named the **third-best esports startup in the world at ESI London**. * We're proud members of the **Google Cloud for Startups program** since 2023. * Our R\&D on AI (cheater detection, recommendations for players) has been **co-funded by the European Union**. ## TL:DR (Telegram-like description) πŸ‘‰ PRODUCT: A gaming system where average players can compete against each other from home, without worrying about schedules or reporting results, as the system uses in-game data to handle everything automatically. System uses data from various video games to provide utility for users. πŸ‘‰ FOR WHOM IS THE PRODUCT: * Gamers * Streamers * KOLs / Creators * Video game developers Each user can create their own challenges to promote their games, channels or streams and get rewards from protocol fees after each challenge. πŸ‘‰ PROBLEMS WE SOLVE: 1️⃣ Problem with user acquisition and retention in WEB3 games. 2️⃣ Problem with high entry barriers to esports for casual players. πŸ‘‰ ADDITIONAL INFORMATION: We are NOT a game ‼️ We are NOT a quest platform ‼️ We are NOT a tournament platform ‼️ πŸ“— CASUAL ESPORTS CHALLENGE is an asynchronous player vs player competition with interesting goals and conditions. It's different than the tournament. It's designed for mid-skilled players, who join competition from home. There is no tournament-like schedule with seeding and groups. Also, players don't have to report results. It's all done by the protocol, thanks to the use of in-game data.πŸ“— πŸ’» We are the infrastructure for casual esports. * DATA-DRIVEN: We pull in-game data from video games and use them to let users create and join casual esports challenges. * AI (genuine, no gpt or other pretrained models): We use genuine AI infrastructures (separate for each game) to create SEO-friendly content, which acquires video game players. Video game players are then converted to casual esports challenges participants. * AI (genuine, no gpt or other pretrained models): We use genuine AI to detect performance pattern anomalies for cheater detection. * BLOCKCHAIN: We use blockchain as infrastructure for the flow of the token (essential for casual esports challenges) and for authentication purposes. * DEFI: TVL from all challenges across the protocol is invested in DeFi to generate yield, which is later used to build liquidity for the protocol πŸ“ˆ WHY $CHLL WILL GROW - USPs: -> Unique, data-driven, ai-protected format of asynchronous casual esports challenges, that lower entry barriers to esports for video game players playing at home. -> Automated, data and ai-based, system of WEB2 players acquisition, that brings them to WEB3. -> Constant reduction of the token supply, as each esports challenge reduces its initial supply by 10% -> Automated liquidity building based on DeFi integration of TVL from challenges across the protocol -> Real yield staking πŸ•Ή Currently we have \~10k players monthly on our web2 platform we can redirect to WEB3 games (\~94k players so far) πŸ•Ή Our AI made us grow in Google by 4300% in the last 7 months! πŸ•Ή We aim at \~500k players monthly in 2025 πŸ’΅ 5-20% of $CHLL put to the challenge by organiser, sponsors, and players are deducted as protocol fees. πŸ”₯ In 2022, we were named the third-best esports startup in the world at ESI London. πŸ”₯ Plus, we're proud members of Google Cloud for Startups program since 2023, πŸ”₯ and have been co-funded by the European Union. πŸ•ΉCHECK OUR DEMO: πŸ‘‰ LINKS: PITCH & WHITE PAPER: DOCS: ; TWITTER: ; WEB2: ## Features comparison CHLL.GG is a Casual Esports Protocol for mid-skilled players of the most popular video games in the world. With its connection to the WEB2 platform challengerproject.gg and its unique AI, CHLL.GG benefits from organic user acquisition from top WEB2 titles such as League of Legends, Valorant, Rocket League, and PUBG. The protocol's emphasis on casual and mid-skilled players allows it to cater to the majority of video game enthusiasts. In contrast to tournament platforms, users on CHLL.GG don't need to be top-tier players and aren't bound by a strict tournament schedule. Crucially, CHLL.GG is directly integrated with in-game data. This means competition participants don’t have to manually post or report their results, validate them with screenshots, etc. Everything is automated! While some platforms focus on quests, CHLL.GG stands out as an esports platform centered on intriguing and unique competitions. We don’t simply offer quests for reward collection. Instead, CHLL.GG introduces a genuine esports competition layer to video games, ensuring sustained engagement and retention.
## Whitepaper and pitchdeck Download the latest whitepaper and pitch deck. πŸ“— [Whitepaper](https://drive.google.com/drive/u/0/folders/1iZfolNHIEL-qN1cgOpJQe3XYPoF3GCfZ) πŸ“— [Pitch deck](https://drive.google.com/drive/u/0/folders/1iZfolNHIEL-qN1cgOpJQe3XYPoF3GCfZ) --- # Agent Instructions: Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter: ``` GET https://chllgg.gitbook.io/chll.gg-casual-esports-protocol/casual-esports-protocol.md?ask= ``` The question should be specific, self-contained, and written in natural language. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.